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Senior Product Researcher - Quantitative. Job in Los Gatos, California, United States in Netflix Inc.. Nelest.com
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Senior Product Researcher - Quantitative

col-narrow-left   

Job ID:

22869

Location:

Los Gatos, CA 

Job function:

Product Development
col-narrow-right   

Posted:

03.09.2016

Employment Type:

Full time

Industry:

Entertainment / Leisure / Recreation
col-wide   

Title:

Senior Product Researcher - Quantitative

Job Description:

Senior Product Researcher - Quantitative

Los Gatos, California

The mission for the Senior Product Researcher is to work with the Consumer Insights group to create a competitive advantage for Netflix by delivering insights that help define strategy and facilitate speed and accuracy of decision-making. She/He will be directly responsible for leading ad hoc and ongoing research studies critical to understanding our customers and potential customers across the globe. This individual will have a direct and immediate impact on the business.

This particular position requires strong quantitative skills and will focus on collaborating with other Consumer Insights team members in developing and executing quantitative research studies.

Specific Responsibilities for this Position

  • Execute all technical aspects of quantitative market research including developing effective survey instruments, survey programming, sample definition & extraction, analytical planning, and data analysis using SPSS and cross-tabs
  • Work with CI partners and internal constituents to understand needs and continuously evaluate and improve our research, as well as propose changes to keep the research fresh and meaningful
  • Bring the voice of our members and potential members into the organization, and stimulate an already strong consumer culture that is anchored in deep consumer understanding
  • Develop non-obvious insights from the data that shape strategy and drive key decisions
  • Collaborate with other members of Consumer Insights to bring richness to the data to tell a visually compelling and insightful story
  • Interpret the research within the business context to deliver highly relevant and actionable findings, translate research findings into relevant and viable concepts and ideas that our product experience team can further develop
  • Proactively communicate research findings to departments/individuals within the company who would benefit from the data and insights
  • Identify and synthesize secondary and/or demographic data that may be difficult to gather via primary research, or to complement our primary research findings.
Qualifications:

  • The Sr. Product Researcher will have at least 7 years of experience as a hands-on market research professional at consumer-focused companies (client or vendor side).
  • Expert in quantitative research methods: candidate determines the appropriate methodology given any business issue and crafts questions that will yield the answers needed to meet the research objective, he/she can identify when advanced analytical techniques are appropriate and is able to interpret those analyses
  • Strong experience in global research: candidate has extensive experience designing surveys for multiple countries and drawing meaningful insights taking into account cultural differences
  • Consumer intuition common sense: candidate thrives on wanting to know why consumers act and feel the way they do, loves sharing this understanding with others, and is known for accurately predicting consumer behavior and reaction, candidate has 'consumer sense' and constantly asks himself 'is this finding logical based on what I know about consumers?', he/she doesn't just accept a survey result at face value, but considers how it correlates with prior research, secondary data, etc
  • Strong knowledge of secondary resources: candidate continuously explores secondary sources to expand the knowledge of the Consumer Insights group and the rest of the organization, he/she has ideas about where to find answers to questions difficult to address via primary research and proactively seeks out new vendors/sources that might provide relevant information
  • Analytics expert: candidate is an Excel and SPSS expert and has a strong aptitude for working with data and basic statistics, skilled in running bivariate and simple multivariate statistics (e.g. very comfortable running a regression - although an understanding of when other multivariate techniques are appropriate and how to at least interpret them is also important), he/she is a self-described 'data geek' and has a passion for combing through spreadsheets and data, candidate utilizes syntax, macros, and any other efficiencies with the goal of minimizing the processing and maximizing the analysis
  • Writing, communication and presentation

Job Requirements:

  • The Sr. Product Researcher will have at least 7 years of experience as a hands-on market research professional at consumer-focused companies (client or vendor side).
  • Expert in quantitative research methods: candidate determines the appropriate methodology given any business issue and crafts questions that will yield the answers needed to meet the research objective, he/she can identify when advanced analytical techniques are appropriate and is able to interpret those analyses
  • Strong experience in global research: candidate has extensive experience designing surveys for multiple countries and drawing meaningful insights taking into account cultural differences
  • Consumer intuition common sense: candidate thrives on wanting to know why consumers act and feel the way they do, loves sharing this understanding with others, and is known for accurately predicting consumer behavior and reaction, candidate has 'consumer sense' and constantly asks himself 'is this finding logical based on what I know about consumers?', he/she doesn't just accept a survey result at face value, but considers how it correlates with prior research, secondary data, etc
  • Strong knowledge of secondary resources: candidate continuously explores secondary sources to expand the knowledge of the Consumer Insights group and the rest of the organization, he/she has ideas about where to find answers to questions difficult to address via primary research and proactively seeks out new vendors/sources that might provide relevant information
  • Analytics expert: candidate is an Excel and SPSS expert and has a strong aptitude for working with data and basic statistics, skilled in running bivariate and simple multivariate statistics (e.g. very comfortable running a regression - although an understanding of when other multivariate techniques are appropriate and how to at least interpret them is also important), he/she is a self-described 'data geek' and has a passion for combing through spreadsheets and data, candidate utilizes syntax, macros, and any other efficiencies with the goal of minimizing the processing and maximizing the analysis
  • Writing, communication and presentation skills: candidate is able to communicate research findings on paper and in person with a clear, concise story and point-of-view
  • Strong collaboration skills: the position will primarily support other CI team members and the candidate has a track record of collaborating successfully to yield the most positive impact to the organization
  • General market research expertise: candidate understands both qualitative and quantitative market research methods and when each is appropriate: he/she is able to synthesize and integrate quantitative data with qualitative findings, candidate is able to identify which research method is most well-suited to a given business objective (e.g. when quantitative research might not be appropriate etc.)
  • Company and industry curiosity: candidate understands our business strategy and keeps current on industry and competitor news, rejects the notion of an ongoing tracking study for tracking-sake but understands that there are key topics that are always critical to understand (for example, why members cancel), continuously evaluates whether trends in the company or industry signal the need to evolve these key topic surveys. Has worked in relevant categories (tech, entertainment, consumer goods and services, e-commerce).

Zip Code:

95030

Company Info
Netflix Inc.

Los Gatos, CA, United States

Phone:
Web Site: www.netflix.com

Company Profile

Company Info


Netflix Inc.
Los Gatos, CA, United States
Phone:
Web Site: www.netflix.com

Senior Product Researcher - Quantitative

col-narrow-left   

Job ID:

22869

Location:

Los Gatos, CA 

Job function:

Product Development
col-narrow-right   

Posted:

03.09.2016

Employment Type:

Full time

Industry:

Entertainment / Leisure / Recreation
col-wide   

Title:

Senior Product Researcher - Quantitative

Job Description:

Senior Product Researcher - Quantitative

Los Gatos, California

The mission for the Senior Product Researcher is to work with the Consumer Insights group to create a competitive advantage for Netflix by delivering insights that help define strategy and facilitate speed and accuracy of decision-making. She/He will be directly responsible for leading ad hoc and ongoing research studies critical to understanding our customers and potential customers across the globe. This individual will have a direct and immediate impact on the business.

This particular position requires strong quantitative skills and will focus on collaborating with other Consumer Insights team members in developing and executing quantitative research studies.

Specific Responsibilities for this Position

  • Execute all technical aspects of quantitative market research including developing effective survey instruments, survey programming, sample definition & extraction, analytical planning, and data analysis using SPSS and cross-tabs
  • Work with CI partners and internal constituents to understand needs and continuously evaluate and improve our research, as well as propose changes to keep the research fresh and meaningful
  • Bring the voice of our members and potential members into the organization, and stimulate an already strong consumer culture that is anchored in deep consumer understanding
  • Develop non-obvious insights from the data that shape strategy and drive key decisions
  • Collaborate with other members of Consumer Insights to bring richness to the data to tell a visually compelling and insightful story
  • Interpret the research within the business context to deliver highly relevant and actionable findings, translate research findings into relevant and viable concepts and ideas that our product experience team can further develop
  • Proactively communicate research findings to departments/individuals within the company who would benefit from the data and insights
  • Identify and synthesize secondary and/or demographic data that may be difficult to gather via primary research, or to complement our primary research findings.
Qualifications:

  • The Sr. Product Researcher will have at least 7 years of experience as a hands-on market research professional at consumer-focused companies (client or vendor side).
  • Expert in quantitative research methods: candidate determines the appropriate methodology given any business issue and crafts questions that will yield the answers needed to meet the research objective, he/she can identify when advanced analytical techniques are appropriate and is able to interpret those analyses
  • Strong experience in global research: candidate has extensive experience designing surveys for multiple countries and drawing meaningful insights taking into account cultural differences
  • Consumer intuition common sense: candidate thrives on wanting to know why consumers act and feel the way they do, loves sharing this understanding with others, and is known for accurately predicting consumer behavior and reaction, candidate has 'consumer sense' and constantly asks himself 'is this finding logical based on what I know about consumers?', he/she doesn't just accept a survey result at face value, but considers how it correlates with prior research, secondary data, etc
  • Strong knowledge of secondary resources: candidate continuously explores secondary sources to expand the knowledge of the Consumer Insights group and the rest of the organization, he/she has ideas about where to find answers to questions difficult to address via primary research and proactively seeks out new vendors/sources that might provide relevant information
  • Analytics expert: candidate is an Excel and SPSS expert and has a strong aptitude for working with data and basic statistics, skilled in running bivariate and simple multivariate statistics (e.g. very comfortable running a regression - although an understanding of when other multivariate techniques are appropriate and how to at least interpret them is also important), he/she is a self-described 'data geek' and has a passion for combing through spreadsheets and data, candidate utilizes syntax, macros, and any other efficiencies with the goal of minimizing the processing and maximizing the analysis
  • Writing, communication and presentation

Job Requirements:

  • The Sr. Product Researcher will have at least 7 years of experience as a hands-on market research professional at consumer-focused companies (client or vendor side).
  • Expert in quantitative research methods: candidate determines the appropriate methodology given any business issue and crafts questions that will yield the answers needed to meet the research objective, he/she can identify when advanced analytical techniques are appropriate and is able to interpret those analyses
  • Strong experience in global research: candidate has extensive experience designing surveys for multiple countries and drawing meaningful insights taking into account cultural differences
  • Consumer intuition common sense: candidate thrives on wanting to know why consumers act and feel the way they do, loves sharing this understanding with others, and is known for accurately predicting consumer behavior and reaction, candidate has 'consumer sense' and constantly asks himself 'is this finding logical based on what I know about consumers?', he/she doesn't just accept a survey result at face value, but considers how it correlates with prior research, secondary data, etc
  • Strong knowledge of secondary resources: candidate continuously explores secondary sources to expand the knowledge of the Consumer Insights group and the rest of the organization, he/she has ideas about where to find answers to questions difficult to address via primary research and proactively seeks out new vendors/sources that might provide relevant information
  • Analytics expert: candidate is an Excel and SPSS expert and has a strong aptitude for working with data and basic statistics, skilled in running bivariate and simple multivariate statistics (e.g. very comfortable running a regression - although an understanding of when other multivariate techniques are appropriate and how to at least interpret them is also important), he/she is a self-described 'data geek' and has a passion for combing through spreadsheets and data, candidate utilizes syntax, macros, and any other efficiencies with the goal of minimizing the processing and maximizing the analysis
  • Writing, communication and presentation skills: candidate is able to communicate research findings on paper and in person with a clear, concise story and point-of-view
  • Strong collaboration skills: the position will primarily support other CI team members and the candidate has a track record of collaborating successfully to yield the most positive impact to the organization
  • General market research expertise: candidate understands both qualitative and quantitative market research methods and when each is appropriate: he/she is able to synthesize and integrate quantitative data with qualitative findings, candidate is able to identify which research method is most well-suited to a given business objective (e.g. when quantitative research might not be appropriate etc.)
  • Company and industry curiosity: candidate understands our business strategy and keeps current on industry and competitor news, rejects the notion of an ongoing tracking study for tracking-sake but understands that there are key topics that are always critical to understand (for example, why members cancel), continuously evaluates whether trends in the company or industry signal the need to evolve these key topic surveys. Has worked in relevant categories (tech, entertainment, consumer goods and services, e-commerce).

Zip Code:

95030
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