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Marketing Manager (Lead Nurturing). Job in Amsterdam, Netherlands in The Priceline Group Inc.. Nelest.com
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Marketing Manager (Lead Nurturing)

col-narrow-left   

Job ID:

22761

Location:

Amsterdam 

Job function:

Business Development, Marketing
col-narrow-right   

Posted:

03.09.2016

Employment Type:

Full time

Industry:

Hospitality / Tourism, Tech / Software, Services
col-wide   

Title:

Marketing Manager (Lead Nurturing)

Job Description:

Are you passionate about disrupting a traditional industry? Do you love to own marketing campaigns that deliver a great experience to both the user and the business? Are you eager to start developing a strong marketing strategy based on the needs of customers? And would you like to use your analytical skills to shape this strategy and make it useable for our day-to-day business?

We are looking for an awesome, data-driven marketer who's excited about driving our funnel optimization. You will kick-off marketing campaigns that are focused on onboarding and engaging our business users. You will be closely involved during the full customer lifecycle and you know how to translate this back to the business operation teams.

You will use a wide array of inbound marketing tactics to grow the marketing funnel. This means that you will be actively involved in the creation and running of marketing campaigns that increase product adoption and customer loyalty. You will share your insights internally to empower your commercial colleagues. In addition, you will help them execute new initiatives that help customers get more out of their

Job Requirements:

  • B2B or B2C marketing background with experience in marketing operations/automation, lead management and demand generation
  • Proven track record in successfully bringing users closer to a (software) product
  • Ability to manage projects across multiple departments and stakeholders
  • Strong analytical skills and experience in marketing analysis
  • Entrepreneurial at heart
  • Love for challenges and finding solutions
  • Building things is what drives you
  • Strategic thinker, able to balance long-term vision with short- and medium-term goals
  • Familiarity with major digital marketing channels including email, website optimization, PPC and events
  • Experience in an international focused start-up or enterprise is a plus

Booking.com BV (the company behind Booking.com


Company Info
The Priceline Group Inc.
800 Connecticut Avenue
Norwalk, CT, United States

Phone:
Web Site: www.pricelinegroup.com

Company Profile

Company Info


The Priceline Group Inc.
800 Connecticut Avenue
Norwalk, CT, United States
Phone:
Web Site: www.pricelinegroup.com

Marketing Manager (Lead Nurturing)

col-narrow-left   

Job ID:

22761

Location:

Amsterdam 

Job function:

Business Development, Marketing
col-narrow-right   

Posted:

03.09.2016

Employment Type:

Full time

Industry:

Hospitality / Tourism, Tech / Software, Services
col-wide   

Title:

Marketing Manager (Lead Nurturing)

Job Description:

Are you passionate about disrupting a traditional industry? Do you love to own marketing campaigns that deliver a great experience to both the user and the business? Are you eager to start developing a strong marketing strategy based on the needs of customers? And would you like to use your analytical skills to shape this strategy and make it useable for our day-to-day business?

We are looking for an awesome, data-driven marketer who's excited about driving our funnel optimization. You will kick-off marketing campaigns that are focused on onboarding and engaging our business users. You will be closely involved during the full customer lifecycle and you know how to translate this back to the business operation teams.

You will use a wide array of inbound marketing tactics to grow the marketing funnel. This means that you will be actively involved in the creation and running of marketing campaigns that increase product adoption and customer loyalty. You will share your insights internally to empower your commercial colleagues. In addition, you will help them execute new initiatives that help customers get more out of their

Job Requirements:

  • B2B or B2C marketing background with experience in marketing operations/automation, lead management and demand generation
  • Proven track record in successfully bringing users closer to a (software) product
  • Ability to manage projects across multiple departments and stakeholders
  • Strong analytical skills and experience in marketing analysis
  • Entrepreneurial at heart
  • Love for challenges and finding solutions
  • Building things is what drives you
  • Strategic thinker, able to balance long-term vision with short- and medium-term goals
  • Familiarity with major digital marketing channels including email, website optimization, PPC and events
  • Experience in an international focused start-up or enterprise is a plus

Booking.com BV (the company behind Booking.com

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