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Marketing Director, India. Job in Singapore, Singapore in Netflix Inc.. Nelest.com
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Marketing Director, India

col-narrow-left   

Job ID:

22731

Location:

Singapore 

Job function:

Marketing
col-narrow-right   

Posted:

03.09.2016

Employment Type:

Full time

Industry:

Entertainment / Leisure / Recreation
col-wide   

Title:

Marketing Director, India

Job Description:

Marketing Director, India

Singapore, Singapore

With Netflix's launch into Asia at the start of the year, it's an exciting time to join our team. We're building out the Marketing team for the region in Singapore and we are seeking a Director, Marketing to lead and build our marketing strategy for India. India is a market that is passionate about entertainment so we are looking for an individual that shares our desire for connecting people to amazing content and stories. This will be done primarily through digital campaigns promoting the right message to the right person while being an innovating around the delivery. If this sounds extremely appealing, you could be the right person to further impact our expansion in the Indian market.

The role: The Marketing Director will be responsible for overseeing the development of strategy and execution of marketing campaigns for both global Netflix Originals and local Netflix Originals in India. In this role, you will lead and launch campaigns every quarter and manage multi-million dollar media budgets while determining the proper media mix and evaluating media effectiveness. The Director needs to be comfortable coming up with new and innovative ways to get people excited about our content with digital marketing at the core. This role also requires working closely with internal teams and marketing partners in order to ensure strong ownership on campaign, along with internal teams on budgeting and media plan. It will be critical to align with cross-functional efforts led by our PR, Social Media and Partnerships teams.

The location: This position is based in Singapore reporting to VP of APAC who is also at this office. Frequent travel to India and US is required to ensure proper execution of plans and ensure strong relationships with our partners and online publishers are maintained.

Job Requirements:

What we need from you:

  • Minimum 10 years of experience working in India on an entertainment / consumer brand with both local and international reach.
  • A history of leadership. You have a successful track record in marketing, serving as a key marketing decision maker.
  • Consumer marketing know-how. You understand consumer marketing (preferably in the entertainment or consumer technology space) and know how to set strategy and then execute flawlessly.
  • Strategic and innovative thinking. You aren't afraid to take smart risks.
  • In-depth knowledge of the local market and consumers in India. You will need considerable experience marketing in India and a strong general understanding of the Indian market.
  • Digital expertise. You deeply understand digital marketing and have demonstrated experience launching campaigns that are rooted in digital.
  • Entrepreneurial. You operate autonomously, are comfortable making and being accountable for big decisions, and are motivated by an internal drive for excellence.
  • Analytical. You are equally comfortable with a rigorous analytical evaluation of a campaign as you are debating its creative quality.
  • Culture role model. You can thrive in our unique Freedom & Responsibility culture and are excited to helps us evolve and improve that culture.
  • Passion for entertainment. You have invested thousands of hours consuming great content whether it be films, series, and good old fashioned TV.


Company Info
Netflix Inc.

Los Gatos, CA, United States

Phone:
Web Site: www.netflix.com

Company Profile

Company Info


Netflix Inc.
Los Gatos, CA, United States
Phone:
Web Site: www.netflix.com

Marketing Director, India

col-narrow-left   

Job ID:

22731

Location:

Singapore 

Job function:

Marketing
col-narrow-right   

Posted:

03.09.2016

Employment Type:

Full time

Industry:

Entertainment / Leisure / Recreation
col-wide   

Title:

Marketing Director, India

Job Description:

Marketing Director, India

Singapore, Singapore

With Netflix's launch into Asia at the start of the year, it's an exciting time to join our team. We're building out the Marketing team for the region in Singapore and we are seeking a Director, Marketing to lead and build our marketing strategy for India. India is a market that is passionate about entertainment so we are looking for an individual that shares our desire for connecting people to amazing content and stories. This will be done primarily through digital campaigns promoting the right message to the right person while being an innovating around the delivery. If this sounds extremely appealing, you could be the right person to further impact our expansion in the Indian market.

The role: The Marketing Director will be responsible for overseeing the development of strategy and execution of marketing campaigns for both global Netflix Originals and local Netflix Originals in India. In this role, you will lead and launch campaigns every quarter and manage multi-million dollar media budgets while determining the proper media mix and evaluating media effectiveness. The Director needs to be comfortable coming up with new and innovative ways to get people excited about our content with digital marketing at the core. This role also requires working closely with internal teams and marketing partners in order to ensure strong ownership on campaign, along with internal teams on budgeting and media plan. It will be critical to align with cross-functional efforts led by our PR, Social Media and Partnerships teams.

The location: This position is based in Singapore reporting to VP of APAC who is also at this office. Frequent travel to India and US is required to ensure proper execution of plans and ensure strong relationships with our partners and online publishers are maintained.

Job Requirements:

What we need from you:

  • Minimum 10 years of experience working in India on an entertainment / consumer brand with both local and international reach.
  • A history of leadership. You have a successful track record in marketing, serving as a key marketing decision maker.
  • Consumer marketing know-how. You understand consumer marketing (preferably in the entertainment or consumer technology space) and know how to set strategy and then execute flawlessly.
  • Strategic and innovative thinking. You aren't afraid to take smart risks.
  • In-depth knowledge of the local market and consumers in India. You will need considerable experience marketing in India and a strong general understanding of the Indian market.
  • Digital expertise. You deeply understand digital marketing and have demonstrated experience launching campaigns that are rooted in digital.
  • Entrepreneurial. You operate autonomously, are comfortable making and being accountable for big decisions, and are motivated by an internal drive for excellence.
  • Analytical. You are equally comfortable with a rigorous analytical evaluation of a campaign as you are debating its creative quality.
  • Culture role model. You can thrive in our unique Freedom & Responsibility culture and are excited to helps us evolve and improve that culture.
  • Passion for entertainment. You have invested thousands of hours consuming great content whether it be films, series, and good old fashioned TV.

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